According to a new report from Fox News, MSNBC’s Joy Reid is struggling in the ratings department.
Per the report “MSNBC’s “The ReidOut” with Joy Reid had its worst week ever from June 14-18, setting new viewership lows among both total viewers and the key news demographic coveted by advertisers.”
The show averaged only 1.2 million viewers during this period, reaching the lowest viewership since the program began in July of last year, filling in after the abrupt retirement of Chris Matthews.
The report adds that “Reid’s struggling program also had its worst turnout among the crucial news demo of adults age 25-54, averaging only 149,000 viewers in the category that helps keep the lights on. “The ReidOut” finished the week as the No. 29 program in cable news among demo viewers, finishing behind 15 different Fox News offerings, five different MSNBC shows, and even eight programs from rival liberal network CNN. ”
Every single program airing on Fox News from from 6am. through 1am weekdays scored a higher demo audience that Joy Reid’s MSNBC show.