Hobby Lobby Celebrates “Christ the Lord” in Full Page Christmas Ads

While some retailers are trying to steer clear of religion in an attempt to not “offend” anyone during the holiday season, Hobby Lobby is proudly celebrating their Christian roots.

Breitbart reports arts-and-crafts retailer Hobby Lobby celebrated the birth of Jesus in full-page newspaper ads during Christmas week.

Hobby Lobby’s ad features a simple star in the sky and the words, “It’s a boy,” followed by a quote from the gospel of Luke 2:11:

“Today in the town of David a savior has been born to you; He is Christ the Lord.”

“This ad serves as a reminder of the true meaning of Christmas and celebrates what millions of people around the world and for centuries have considered a turning point in human history—the birth of Jesus Christ,” states the largest privately-owned arts-and-crafts retailer in the world in a press statement.

Hobby Lobby continues:

As with previous ads, Hobby Lobby partners with Need Him Ministry to invite anyone who would like to know Jesus as Lord and Savior to contact chataboutjesus.com. The ad also offers a free Bible for mobile devices at mardel.com/bible.

Since 1997, holiday messages have appeared in local papers in each town where Hobby Lobby has a store. With the addition of social media, many more thousands of people view and share the hope-filled messages.