Game 5 of the NBA finals continued a pattern of extremely low ratings compared to previous years.
Despite a thrilling ending, the game brought in only 5.7 million viewers on ABC in early numbers according to TVLine.
This compares to 18.22 million viewers last year.
Sitting down with Rachel Nichols on NBA Countdown, NBA commissioner Adam Silver recently suggested next season social justice messages will be left largely off the court.
We’re completely committed to standing for social justice and racial equality and that’s been the case going back decades,” Silver said “It’s part of the DNA of this league. How it gets manifested is something we’re gonna have to sit down with the players and discuss for next season.”
He continued “I would say, in terms of the messages you see on the court and our jerseys, this was an extraordinary moment in time when we began these discussions with the players and what we all lived through this summer. My sense is there’ll be somewhat a return to normalcy, that those messages will largely be left to be delivered off the floor.”
“And I understand those people who are saying ‘I’m on your side, but I want to watch a basketball game,” he added.